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SURVEY: 72% of Influencers Lost Income During Pandemic; Many Pivot to Social Good Campaigns as Government and Consumer Health Groups Invest in Influencer Marketing

Aug 25, 2020 — Markerly Editorial Team, < 1 min read

Markerly influencer survey infographic on the immediate impact of COVID-19. 72% of influencers surveyed reported a loss of income due to fewer brand partnerships, 58% said brands asked to pause partnerships, 53% said certain brands showed insensitivity toward consumers, and 56% shifted to using their platform to promote non-profits and social causes.

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Markerly Editorial Team

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