# Markerly — Influencer Marketing Agency

> Markerly is a full-service influencer marketing agency running creator campaigns since 2012 — strategy, vetted creators, content, activation, and real-time measurement. Two specialties set Markerly apart: influencer campaigns for government agencies, public health, and nonprofits (advocacy), and bilingual/multicultural creator campaigns.

## Services
- [Campaign Management](https://markerly.com/campaign-management): End-to-end managed influencer campaigns — strategy, sourcing, vetting, contracts, content approvals, activation, reporting.
- [Advocacy & Public Sector](https://markerly.com/advocacy): Influencer campaigns for government agencies, public health, and nonprofits — creator vetting, brand safety, regional and bilingual targeting.
- [For Influencers](https://markerly.com/influencers): Join Markerly's creator network.

## Case Studies
- [Our Work](https://markerly.com/work): Results across CPG, retail, public health, and government.
- [Bigen Hair](https://markerly.com/work/bigen)
- [GreenPan Earth Month](https://markerly.com/work/greenpan-earth-month)
- [Meow Mix: Remixing a Cat Fan Favorite](https://markerly.com/work/meow-mix)
- [Morning Brew: HR Professionals](https://markerly.com/work/morning-brew)
- [OluKai](https://markerly.com/work/olukai)
- [Texas DSHS - Healthy Texas](https://markerly.com/work/healthy-texas)

## Influencer Marketing Academy
- [Academy hub](https://markerly.com/academy): Index of all guides.
- [What Is an Influencer?](https://markerly.com/academy/what-is-an-influencer): The creator tiers, why audiences trust them, and the do's and don'ts that keep partnerships credible.
- [What an Influencer Marketing Agency Does](https://markerly.com/academy/influencer-marketing-agencies): How an agency turns your brand identity into creator partnerships, strategy, compliance, and measurable programs.
- [Influencer Marketing vs. Traditional Agencies](https://markerly.com/academy/influencer-marketing-vs-traditional-agency): Where influencer-led marketing outperforms the traditional agency model on targeting, trust, cost, and ROI.
- [Building Your Influencer Strategy](https://markerly.com/academy/influencer-strategy): The complete framework: objectives, audience alignment, budget, content, measurement, risk, and compliance.
- [Identifying the Right Influencers](https://markerly.com/academy/identification): How to find creators who actually fit your brand — engagement over follower count, niche fit, and vetting.
- [Influencer Outreach](https://markerly.com/academy/outreach): Reaching creators with a narrative that resonates, across the right channels, without sounding transactional.
- [Contracting & Agreements](https://markerly.com/academy/contracting): Scope, FTC disclosure, compensation, usage rights, exclusivity, and the pitfalls to avoid before you sign.
- [Content Creation](https://markerly.com/academy/content-creation): Why creator content builds trust and SEO, plus ten practical tips for briefs that get great results.
- [Measuring Campaign Success](https://markerly.com/academy/metrics-of-success): The KPIs that matter — engagement quality, reach, CTR, conversion, ROI — and how to track and optimize them.
- [What an Influencer Campaign Looks Like](https://markerly.com/academy/influencer-campaigns): A real campaign timeline end to end, plus the content-review checklist that keeps launches on track.
- [Emerging Trends in Influencer Marketing](https://markerly.com/academy/emerging-trends): Nano creators, long-term ambassadors, co-creation, data, and the shifts shaping forward-thinking brands.

## Company
- [Markerly home](https://markerly.com)
- [About Markerly](https://markerly.com/about-markerly)
- [News & Press](https://markerly.com/news)
- [Contact](https://markerly.com/contact-us): Start a conversation about your campaign.